Catherine Shaw (Get this book)
Shaw, the former mayor of Ashland, OR, and a political
consultant, has created a handbook to walk candidates for local
elections through all the steps of running a campaign. This revised and
updated edition covers every phase of
the process, for example, conducting initial precinct analysis,
structuring the campaign organization, and creating the various forms of
campaign materials. It is illustrated with helpful examples such as
sample brochures and lawn signs, including clear instructions on how to
install the signs. Anyone running for a local elected office will find this
title a valuable resource for organizing and running a campaign.--Library Journal